Why Does the Zeiss ZX1 Exist?

The ZX1 is a $6000 time bomb set to go off in 2 years. It won't even be sellable in 2 years, much less for even half the price, as the hardware required to run the software will be considered "legacy." Zeiss will have to scrap and refresh the internals every 2-3 years to keep pace with the smartphone industry that ARM, Google and Adobe are tied to. I'm afraid Zeiss has failed to truly consider all of this; Samsung, who has their own smartphone division, tried this years ago with the Galaxy NX line of point and shoots and APS-C mirrorless and scrapped it when faced with the choice between trying to sell outdated cameras for a profit versus annual camera refreshes that made them unprofitable. Ultimately, the product cycles of digital cameras and smartphones were just too dissimilar to be profitable. If I'm not buying one for $6000, and you're not buying one for $6000, who's buying this camera?

apple and google aren’t competitors.

Nilay Patel just posted an editorial on The Verge, titled, "Apple's Bravado Clouds The Company's Real Challenges" and seems to base his thoughts on a foundation that is incorrect. He goes astray by making the assumption that Apple and Google are competitors, taking this to the incorrect conclusion that Apple is still failing due to their inability... Continue Reading →

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